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Thu, Jan 19



How to Use News to Deepen Donor Relationships

The right information at the right time can lead to deeper relationships and more resources for your mission. Learn more about the value and ROI of news based information.

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How to Use News to Deepen Donor Relationships
How to Use News to Deepen Donor Relationships

Time & Location

Jan 19, 2023, 1:00 PM – Jan 20, 2023, 2:00 PM



About the event

This session will share a case study on how information found in the news led to a relationship connection and a stewardship action that prompted a $1 million gift that was not solicited.

Learn how news information-

  • Arms development teams with game-changing cultivation opportunities.
  • Provides information for due diligence
  • Unlocks information about privately held companies.

Sarah has served as a major gift officer and leader of two national fundraising consulting firms. She has helped raise over $500 million for nonprofits during her 18-year career. She currently serves as the Executive Vice President of insightful, powered by NewsBank, Inc. Insightful is a new software that automates the process of getting crucial news about your donors wherever they are in the world.  Sarah serves on the Board of Trustees of Saint Mary's University of Minnesota and Catholic Charities, Diocese of Venice, FL. 

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